FOX: A Media Frontrunner Despite Disruption

In a post on her own blog, Robin Spielberger discusses how the Fox Broadcasting Company coped with disruption by eventually embracing rather than resisting new technology such as the DVR and by “being one of the first networks to honestly address the issue of diversity in television programming.” As she notes:

Fox’s outright lack of resistance to DVR technology really is sort of radical: Networks really want you to watch their shows live, and until recently, they’ve been reluctant to do anything that might encourage delayed viewing, much less encourage it.

Be sure to read it!

Tagged , ,

Leave a Reply

Fill in your details below or click an icon to log in: Logo

You are commenting using your account. Log Out /  Change )

Google+ photo

You are commenting using your Google+ account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )


Connecting to %s

%d bloggers like this: